Hi, I’m Mik

Black-and-white photo of Mik de Looij in a dark sweater over a white T-shirt. He stands with his arms crossed in front of a light wall and looks to the side with a slight smile.

Introduction

A web designer based in the Netherlands, working with clients around the world. My background in design and system management lets me bring taste and technical skill together. I believe a strong brand identity comes from design and motion working as one.

Services

  • Art direction
  • Creative design
  • Brand design
  • E-commerce
  • AI content
  • Ad campaigns
  • Content

Process

  1. Onboarding

    We get to know each other. An introductory call about your business, your goals and what the website needs to achieve, followed by a proposal.

    • Introductory call
    • Goals and requirements
    • Proposal and planning
  2. Strategy

    Before anything is designed: who the site is for, what it needs to say and how visitors find their way. This becomes the structure every page is built on.

    • Audience and positioning
    • Sitemap and page structure
    • Visitor journeys
  3. Content

    The words and images that carry the site. Existing material is sorted and sharpened, and what is missing is written or created, including AI content where it fits.

    • Copywriting
    • Images and video
    • AI content
  4. Design & build

    Design and code in one hand: typography, layout and motion are designed and built together, into a fast site that works on every screen.

    • Art direction and design
    • Motion
    • Development and testing
  5. Launch & care

    The site goes live, tested and set up, and you get everything you need to work with it. After launch I stay on to update and improve it whenever it is needed.

    • Going live
    • Handover
    • Updates and support